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Same Planet, Different Worlds

United Way’s Chris Loftus enjoys books that explore culture far
removed from our own.

“Living in Vero Beach we can get rather insulated and isolated,” says United Way campaign chairman Chris Loftus. “It would be great if we were exposed to how others think by living among them. But that, of course, is impossible for most of us.”

“Living in Vero Beach we can get rather insulated and isolated,” says United Way campaign chairman Chris Loftus. “It would be great if we were exposed to how others think by living among them. But that, of course, is impossible for most of us.”

The United Way Campaign for 2011-2012 is underway, and Chris Loftus and her husband Don are chairing the community-wide fund drive to support the human services needs of Indian River County’s citizens. Their goal of $2.5 million is indeed a challenging one, yet Chris and Don, along with an army of dedicated volunteers, are confident it can be met if everyone who is able to give makes a contribution.

Chris says, “We know that greater participation – that is, greater penetration into residential areas and work places – is the key. The focus this year is on ‘Lives Touched.’ This literally means that 45 percent of the population in Indian River County is touched by a United Way service. We are committed to spreading that message.”

Anyone who knows Chris realizes that she is passionate about whatever she undertakes, and she spreads her special brand of enthusiasm and energy with it. So it is no surprise that she brings the same passion she holds for United Way to her love of reading. A lifelong and eclectic reader, she is always eager to share interesting titles whenever someone asks her, “What are you reading?”

Read the entire article in the December 2011 issue